Overview:
In honor of Breast Cancer Awareness Month, Horne Heating and Air Conditioning wanted to show its support for the cause while highlighting its 40th anniversary. The logo was temporarily redesigned to integrate the symbolic pink ribbon while preserving the brand’s established identity.

Design:
We incorporated the pink awareness ribbon into the wordmark and shifted the anniversary “40 Years” emblem into a matching bold pink hue. The adjustments create an immediate visual connection to the campaign while ensuring the logo remains recognizable and consistent with Horne’s branding.

Impact:
This special edition logo gave Horne Heating and Air Conditioning the ability to align their brand with a meaningful cause. By sharing it across marketing materials, digital platforms, and community-facing promotions, the company reinforced its commitment to both customer care and community support, making a heartfelt statement during an important awareness campaign.